Apple and VW to Get Together for iCar?
I read on Mac Rumors yesterday that Apple and Volkswagen may be getting together to work on integrating Apple products more tightly into VW cars. If this is true, I think it’s a great move by both companies. They both target the same demographic of customers, and they both have the “cool” factor.
Let’s think about what Apple products would work in an iCar. There will definitely be iPod and iPhone integration. The VW will come with a radio head unit that is completely integrated with the iPod and iPhone. Perhaps the controls will be displayed on a large screen in the center of the dashboard powered by Mac OS X. From that display, the driver can control the phone, music, video, and Internet assuming an iPhone was connected to the car. An iPod would provide music and video. Besides the large dashboard display, each headrest will have its own display, and the displays will be capable of playing different media at the same time. The passengers in the back seat will be able to plug in their headphones and enjoy their very own entertainment.
Now, just imagine if you and three of your friends jumped into your iCar, and all four of you have your own iPhone. Near each seat is an iPod/iPhone connector so each of you can plug in your iPhone. Not only will the connector charge your iPhone, the driver and front seat passenger will be able to control the media on all of the devices from the dashboard display. How cool would that be?
Besides iPod/iPhone integration, the iCar will have HD Radio and Satellite Radio built in as well as a GPS system completely integrated with Google Maps. Of course, the interface will have Apple’s normal touch of style so all of the features are easily accessible while driving.
Integrating Apple’s media products with a Volkswagen has a lot of potential. What do you think the iCar will be able to do?